A springboard for sales professionals who are eager to
assume challenges at the management level.
The M.S. in Sales Management will help you build the expanded skill set that companies are demanding from sales managers today. You’ll learn how to design and implement effective data-driven sales plans for both the local and the international market. At the same time, you’ll acquire a deeper understanding of aligned to sales business processes such as marketing, finance, analytics and supply chain management that impact directly on sales activities.
In parallel, the program builds and reinforces core management competencies such as leadership, innovation, customer focus and relationship building.
Through course work, team projects, simulations, and role plays, you’ll also better understand the challenges of talent acquisition, mentoring and team building and gain skills in handling them effectively. Just as importantly, you’ll acquire the habits of mind to make you an independent life-long learner as you develop your career in an ever-changing business world.
MSSM Program is under the Auspices of:
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Strengths of the Program
Real-World Learning
Course material is enriched with case studies developed with actual companies in local and global markets and guest sessions and talks led by experienced professionals in the field.
Practice-Based
Courses include hands-on assignments that give you experience in applying concepts, methods, and tools to solve challenges commonly encountered in local and international sales management.
Tailored for Working Professionals
You’ll be able to continue working while studying in the program since classes meet evenings daily from 19:00-22:00.
Expert Faculty
You’ll be taught by a faculty of internationally educated business scholars and researchers, who are joined by a team of expert practitioners in fields such as sales data analysis, leadership and coaching, and business communications.
Individual Attention
With your faculty mentor, student-centered teaching, and small-sized classes, you’ll receive individual attention to your needs and the opportunities to develop your talents and strengths.
Student Success
A summer 2023 review of student outcomes in the M.S. in Sales Management program found that after starting the MSSM program 70% of current students and graduates received a promotion from their firm or switched employers for a better position.
More about the MSSM Program
Program Structure
The M.S. in Sales Management program consists of 30 credits and is structured around a Core Curriculum (8 courses, 24 credits), Sales Practices Curriculum (1 course, 3 credits) and Capstone Project (1 course, 3 credits). Full-time students can complete the program in three semesters plus the Winter inter-session. Consult the Hellenic American University website for a detailed list and description of courses in the degree program.
Things You'll Learn
Upon completing the M.S. in Sales Management, you should be able to effectively:
- Implement sales management strategies and practices in domestic and international markets;
- Align sales with marketing management strategy and practices, incorporating integrated marketing communications;
- Communicate and negotiate in the context of sales management;
- Manage a sales force;
- Understand methods and techniques of sales analytics;
- Implement omni-channel and logistics management to increase sales.
Graduating from the program you will have acquired the knowledge, competencies, and skills to compete successfully for strategic managerial and leadership positions such as:
- Sales Manager,
- Director of Customer Relations,
- Key Account Manager,
- Sales Controller,
- Relationship Manager,
- Business Developer
Admissions Requirements
Please see our page on Graduate Admissions for information on requirements for admission and information on how to apply.
Working experience in sales management - sales training expertise, territorial sales, key account management, sales team leadership - is highly desirable.